Tokyo Designers Week 2010
The theme of the 25th Tokyo Design Week that ended first week in November, was "Environment."
The term “environment” was regarded on not just from the perspective of ecological environment concerning issue but in a more holistic way; including conditions of the mind and the body. The emphasis of this years event was on the assumption that revolutionary movement for the environment will not occur unless all parties of the society including companies, government, media, creators and private citizens work together. The belief is that design and art posses the power to bring all elements together to change the behavior and tendencies of society. One of the exhibitors was designer Tokujin Yoshioka with genuine interpretation of this philosophy. Yoshioka explains his concept substantialized in transparent phone called X-Ray Mobil. “Socially, transparency has a great buzz nowadays. Our global behavior of indulgence, greed and lack of concern for conservation has brought us to a pivotal time of fear, uncertainty and lack of trust. Transparency implies openness, communication and accountability. We have seen transparency being implemented by governments through efforts to establish trust with the people.” Tokujin Yoshioka, native of Japan, has worked on many projects with Issey Miyake for nearly 20 years. His installations, lighting, furniture and product designs have been highly evaluated as works of art more than design works. One of the memorable designs from his studio is the "Bouquet Chair" designed for Moroso, introduced in 2008 at The Milan Furniture Fair.